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  • Instagram

The Real Dads of Melbourne have been leading the family influencer space for almost a decade. Jarrad, Michael and their son Reid were Australia’s first same-sex family influencers, and they

have amassed an incredibly loyal audience who have loved watching the

family grow and evolve over the years.


Their Instagram feed has always been designed to “share their life in tiny squares”, and the family have remained committed to this mission - posting raw and real life updates of

the good, the bad and the hilariously relatable. 


The dynamic trio have appeared in large scale campaigns for brands such as David Jones,

Politix Menswear and Officeworks, proving that modern families come in all shapes

and sizes. Jarrad, Michael and Reid have also garnered a lot of media

attention, gracing the pages of the New York Times, the Age

and Domain Review to name a few.


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